SAP case study
Innovation and sustainability are at the core of the philosophy for this global software corporation. The IT sector is responsible for 2% of global greenhouse gas (GHG) emissions. SAP's directors have long recognised this as a challenge. In 2009, they set a target for SAP's 2020 carbon footprint to match its footprint from 2000. Between 2011 and 2013, SAP significantly improved their energy efficiency. Over that period, they saw a reduction in their total energy consumption, an impressive trend for a growing company.
Looking to maintain their sustainability trend, SAP started exploring new options. Green energy emerged as a solution providing real commercial value. Amongst other things, it is a powerful differentiator in the competitive cloud services market. Unable to create sufficient sources of renewable energy to meet their own needs, SAP turned to GoldPower.
There were a number of factors which influenced the decision to go with GoldPower. One such factor was GoldPower's availability in any location. This was important for SAP, given the global nature of their corporation. Another factor was GoldPower's high quality. This high quality has gained GoldPower a number of high profile supporters, including WWF. GoldPower's high quality is partly attributable to its proven additionality. This means that when SAP buys GoldPower, it leads to the generation of renewable energy that would not have been generated otherwise.
What are the GoldPower benefits for SAP?
- 100% renewable energy: powering all operations, data centres and events with renewable energy
- Centralised procurement: one supply contract covering all global requirements
- Global: covers all SAP global locations, including countries where access to local renewable energy is difficult
- Value: competitively priced • Leadership: allows SAP to lead the way in corporate social responsibility
- Quality: GoldPower developed with and supported by WWF
- Engagement: compelling stories to engage staff and customers
- Assurance: clear, transparent, audited public register of purchased certificates
- Social impact: supporting projects with proven social benefits in developing countries
- Marketing: dedicated marketing and communication support
The Changbin and Taichung GoldPower Project in Taiwan consists of two separate wind farms with a total of 62 wind turbines. Its electricity production is approximately 500 GWh per year, enough to prevent 350,000 tonnes of greenhouse gases being generated each year.
The Balikesir GoldPower Wind Farm Project is located in six villages in the Balikesir province of Midwestern Turkey. About 130,000 people benefit from the Balikesir project's renewable energy, which prevents 250,000 tonnes of CO2 emissions each year.